'workshop' Category

Moshe Zusman’s Capital Compositions

Based in downtown Washington, D.C., Moshe Zusman has been passionate about photography for the past seven years. Four years ago, he left the world of second shooting and assisting behind to begin the transition to full-time professional photographer. An enthusiast of workshops, seminars and trade shows, Zusman used these resources to gain his formal training. He now teaches workshops of his own at CDIA in Washington, which is a Boston University satellite program.

©Moshe Zusman

Every so often we come across a photographer operating in an area of professional work where we’ve come to expect a certain level of competence and typical array of stock poses or compositions only to find they are turning those conventions on their head. Zusman is one such shooter. Largely working as a wedding photographer, his groupings of wedding parties, the posing of couples, and the textural compositions he puts together are tasteful, yet uncommon. Many of his images remind one of well-crafted paintings, rather than informal portraits. His eye for building these shots is uncanny, and his average wedding shot is something many young couples would be fortunate to have one or two of in their albums.

©Moshe Zusman

Some of Zusman’s well-crafted larger group shots don’t come easily. “I’ll probably snap a few candids, but when it comes to doing the photos that I was going to do, I will pose each and every one of them,” he says. “It takes about maybe ten minutes; up to ten minutes to pose a group of up to twenty people. I love doing that. Those are the photos my couples end up hanging up on their wall, versus the bouquet and flowers and all that.”

©Moshe Zusman

Zusman credits social networking as being pivotal in the success of his photography business. “Right after WPPI three years ago, I came back home and I really implemented a lot of what I heard there. It really worked,” he says. Self-marketing has risen high in his priorities, and he regularly attends many events. He also posts photos online within an hour of when they were taken, fully edited and tagged.

©Moshe Zusman

As an instructor, Zusman finds himself still learning from other shooters. “I always look at other photographer’s work and I get inspired. I try not to copy them but I just need to get inspired by ideas and I don’t think anyone here invented the wheel but we definitely make it right,” he explains. He also credits his students as being a source of new ideas, and considers his own style as being fluid and changing regularly.

©Moshe Zusman

Moving across genres, Zusman not only shoots weddings, but also corporate and food photography, to name but just two more. “Weddings have always been my passion and always will be,” he declares. “I try to bring the same ideas I do in weddings to keep things edgy. As you know, I’m a big fan of breaking the rules in photography, so I’ll definitely blow up a photo if I have to, if I want to. I sort of bring all that into corporate photography as well to the corporate level.” His corporate work largely comes about by word of mouth referrals.

©Moshe Zusman

His main camera body is a Canon EOS 1D Mark IV, and for manual focusing jobs, he sticks with a Canon EOS 5D Mark II, which is often employed for architectural shots. He exclusively shoots digitally, and has never shot film.

“I switched to prime lenses about two years ago,” Zusman says, although he still shoots a variety of zooms, citing the 70-200mm as his favorite. All his images are run through Adobe Lightroom. He credits enhancement work in the red and blue color channels as being critical to his saturation levels and overall look.

©Moshe Zusman

For off-camera lighting, Zusman relies on three or four Canon 580EX II Speedlites. He fires his lights with PocketWizard MultiMAX units and the FlexTT5 and MiniTT1 combination. “The PocketWizards are helping me control the lighting. I used to try the infrared with the Canon ST-E2 units. They just did not do it. The PocketWizards are really freeing me from having to have other people turn things on and off. I can turn channels on and off. Now with the new FlexTT5, I will be able to really work in TTL mode. I love working with those. They free me as far as range of where I can go with my lights. I never had a problem. PocketWizards are probably the one thing that works perfectly. Better than anything else, and I mean that. From battery life to accuracy and consistency, those are my favorite products in the camera bag.”

©Moshe Zusman

In addition to teaching and composing his impressive images, Zusman is working toward opening a photography studio in Washington. If he has any advice for other photographers, it’s not nuts and bolts how-to tips about gear. “I always tell people if you want to be successful before becoming a professional photographer, just become a professional human being,” he says. “I think you need to be a good person, a nice person, and the rest will follow. That’s my mantra.”

Moshe Zusman Photography
Moshe Zusman Workshops
Moshe Zusman on Twitter
Moshe Zusman on Facebook

Written by Ron Egatz

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Kevin Jairaj: Expanding the Photographer's Role

Kevin Jairaj is a Dallas, Texas photographer who found his groove after a business management degree, some sports photography, and a career in corporate America. Shooting fashion after his day job hours, he shot a wedding as a favor to a friend. He had a great time, loved the diversity, and got referrals from that first wedding alone. Shortly thereafter in 2003, he began shooting weddings full-time.

©Kevin Jairaj

Jairaj’s wedding work has awarded him with rave reviews and is in demand in the Dallas-area and at destination weddings from Trinidad to London. With the results speaking for themselves, Jairaj has gathered many photography fans after they’ve seen his frequently-uupdated blog and Web site. Almost as impressive as his photos, Jairaj has put that business management degree to work and created multiple revenue streams from his photographic knowledge and experience.

©Kevin Jairaj

For years he was besieged with questions on how he got his images looking as they did. Finally, he made his own Photoshop Actions available to the public, bringing his visibility to a whole new audience. “I have my own formulas for my black and whites, my sepias, my split-tones, and lots of other things,” he says. “People all over the world have been buying it the past few years. The response amazes me.” We’ve had a chance to work with Jairaj’s action set, and we’ve found you can achieve a wonderful film-like warmth to images, among other effects.

©Kevin Jairaj

The success of this project ultimately encouraged him to create and market the Dramatic Lighting DVD, which follows him on location shoots with a bride and a high school senior, detailing all aspects of his techniques. Rounding out his post-processing offerings is Unique Textures, a collection of images easily integrated into photos or used as multimedia backdrops.

©Kevin Jairaj

Lastly, a unique offering from Jairaj is an iPhone app called Wedding Vendor. This app has the potential for saving the sanity of wedding coordinators, florists, photographers, videographers, bands, hair stylists and makeup artists or any other vendor who works in the wedding trade. All details of any wedding can be logged and saved into this app, including photos of the bride and groom, locations, other vendor contact info, and more. It even has customizable fields for notes. Jairaj has been in the business long enough to know what data he needs to have handy. Now all he needs to do is glance at his iPhone to recall any past or pending job he’s shooting.

©Kevin Jairaj

Partnering with Alycia Alvarez, the two shooters have created Rings to Rattles, a series of seminars on teaching photographers how to cultivate relationships with clients from their wedding through the arrival of children and beyond. Both photographic techniques and business practices are covered.

It’s no surprise a photographer who has his own actions, DVD, and iPhone app is a gearhead. Jairaj is definitely knowledgeable about his equipment, and enjoys speaking about it. “If I’m shooting a bride on the beach during the day and I want to overpower the sun, I use Profoto AcuteB’s,” he says. “Indoors I’ll use PocketWizard MiniTT1′s and FlexTT5′s and Canon Speedlite 580EX II’s. The MiniTT1 is so small I use it to trigger all my other strobes as well as the Flexes. I do the 580′s on TTL-mode. You can be very mobile with this kind of lighting and not have to carry around much at all. You can be agile and very quick. Most of my shooting is on location, and this helps me move around and get the shots.” Jairaj’s main camera bodies are Canon 5D Mark II’s, which he loves for their low noise at high ISOs. His favorite lens is the first one he bought: a Canon 70-200mm.

©Kevin Jairaj

A fashion-lover at heart, Jairaj pays attention to fashion in his wedding photos, and it shows. “Someone once said to me I shoot brides like they’re fashion models,” he recalls. “Well, that’s exactly what they want to be on their special day. I don’t want them to be all prim and proper and posed, like some 1980′s shot. I want them to feel gorgeous and sexy and love their photos as if they were in a magazine.”

©Kevin Jairaj

Jairaj sees an engagement photo session as a critical part of the wedding photography business. “For me, engagement sessions are almost a necessary thing I try to make all my couples do. I like to see how they act in public, how they react to each other, if they’re comfortable with the camera, if they blink a hundred times—it’s a long list. If I see them blinking a lot, I know on the wedding day I have to take extra shots. It also helps me determine what kind of style they like after they see the photos. Do they like more sepia? More kissing? More romantic or the fun, silly shots? Sexy? This helps me figure out what to do on the wedding day. It’s all about getting to know them better.”

©Kevin Jairaj

Fashion is never far from his thoughts, and Jairaj still shoots fashion when given the opportunity. A long-time sports enthusiast, his dream is to shoot for a professional football team. Knowing the drive and inventive nature of this shooter, we’re betting it’ll happen sooner, rather than later.

Kevin Jairaj’s Web site

Kevin Jairaj’s Blog

Kevin Jairaj on Twitter

Kevin Jairaj on Facebook

Kevin Jairaj’s and Alycia Alvarez’s Seminar

Fashion gown shoot video for Brides of North Texas Magazine

Kevin Jairaj’s “Wedding Vendor” iPhone App

Trailer for Dramatic Lighting DVD, showcasing the Profoto AcuteB setup

Kevin Jairaj’s Outdoor Action Set for Photoshop

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Mark Wallace's final stop on US Meetup Tour – LIVE USTREAM Sat 2/5

We’re sad it’s ending, but Mark’s last Meetup is going to be amazing. Since he could only be in one place at a time, geography kept some people from attending. Guess what? Now all you need is three hours tomorrow and a computer!

mark wallace us meetup tour

Mark and Crew setting up for tomorrow!

Register now

Join us for the live Ustream version of this event. This is an ONLINE event that will stream live from our Phoenix studio on Ustream.tv at 1:00pm PST Saturday, February 6, 2010!

http://www.ustream.tv/channel/mark-wallace-us-meetup-tour-sponsored-by-pocketwizard

Register here to get e-mail updates about the show and additional goodies once the show begins. The event is FREE. All you have to do is tune in!

Mark Wallace is bringing wireless triggering to you in a free 8 city tour and PocketWizard is sponsoring it! PocketWizard is so confident in their latest updates and firmware releases, they are offering a 30-day satisfaction guarantee on new purchases*. On top of that, they are touring the USA with Mark to show you what they mean, live and in-person.

Mark will demonstrate the basic elements of light, show you some TTL tricks, and show you how to apply those techniques to off-camera flash. Learn about sync speed, high speed sync, how to get consistent lighting effects, all about light modifiers and more!

Watch Live:
http://www.ustream.tv/channel/mark-wallace-us-meetup-tour-sponsored-by-pocketwizard

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MWTOUR – Last City Announced

© Matt Hill

Sadly, the Mark Wallace Meetup Tour is coming to a close. It’s been a long trip, and Mark has met many of you in many places. We were glad to be along for the ride, and thank Mark for an amazing experience. And check out YOUR work on Flickr – cool!

Drumroll, please…

And the winner is – LAS VEGAS! You voted, now Mark is coming to you.

Register now!

Also, don’t forget that Nashville is 1/11 during Imaging USA!

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MWTOUR Nashville 1/11/2010 – It's full of stars!

Forgive the movie quote from 2010 :) Couldn’t resist, as it’s strange to be posting things about the year 2010 already. But, we’re on the cusp and there are exciting things afoot next year!

First off is the announcement that the Mark Wallace US Meetup Tour date in Nashville will be held at Photographer David Bean‘s studio. Check out the space here. Swell guy, and we’re excited! Check out his blog and Twitter – we bet you’ll dig ‘em, too.

So now that we’re done distracting you with lots of tasty links, don’t forget to RSVP for the event! This one could fill up fast!!

http://mwtour-nashville.eventbrite.com/

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MWTOUR: Mark adds a day at Fotocare in NYC 12/7 – RSVP!

Mark Wallace Meetup at Fotocare 12/7

Mark Wallace is bringing wireless triggering to FotoCare, Monday December 7th and PocketWizard is sponsoring the event! See and use the new PocketWizard MiniTT1 and FlexTT5.

Mark will be sharing lighting styles and demonstrating how you can use the Mini and Flex’s Features for the best creative results. Bring your camera and lots of memory, because we are going to have open studio time with a model and our own flash gear.

Bring your FlexTT5s and you’ll get a FREE AC5 Soft Shield for each one on the spot! Have questions? An on-site PocketWizard technician can help you find answers. Also bring some enthusiasm and creativity because this is going to be fun!

There will be face-to-face time with a representative from PocketWizard for open Q&A. We’re here to help and ready to field your questions. Simply, we’re dedicated to your success and ready to help.

Two sessions to choose from – sign up now – space is limited!

RSVP: 1:30 – 4:30 || 4:30 – 7:30pm

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Mark Wallace Takes Miami

Mark Wallace recently made the Miami stop on his Mark Wallace US Meetup Tour. Held at MAPS Studios, Mark put a wide variety of PocketWizard and related gear through its paces.

Mark posted this on his blog after leaving town, and put together the following clip of highlights from his time in Miami.

Looks like a good and educational time was had by all!

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Cruising with Scarlett Lillian

If you’re not doing anything in January, PocketWizard will be co-sponsoring Scarlett Lillian at Photog Retreat 2010. Hop aboard Carnival Cruise Lines and spend an intensive four days with Scarlett as she shares all her photography secrets with you. The reasons you should join her in the Bahamas are myriad. All attendees get over $500 of free products and services, plus a chance to win one of the grand prizes from multiple sponsors.

Scarlett is a longtime friend of PocketWizard, and a fabulous professional wedding photographer. PocketWizard will be giving away MiniTT1‘s and FlexTT5‘s as door prizes. Don’t miss your chance to win on this exciting educational experience!

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PocketWizard at High Cascades Photo Workshop

If you want to be a snowboard photographer, there is no better place in the world then High Cascades Photo Workshop, held on the slopes of Mt. Hood July 28th to August 2nd.

This year PocketWizard teamed up with the camp to hold the first ever PocketWizard/High Cascades Photo Competition where students submitted their best shot from the weeks photo sessions. The top two images won a pair of PocketWizards.

Jon Herre’s image of a rider on a backlit rail 


©Jon Herre

and Kevin Heitczman’s fill light hand plant top the prizes this year.


 ©Kevin Heitczman

A few more photos are here.

Special Thanks to Kevin English at High Cascades and Trevor Graves at Nemo Design.

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