Category Archives: #WhyPocketWizard

PocketWizard – What’s on the Horizon?

Stay Tuned for an Announcement from PocketWizard!

PocketWizard is 29!

In July, we celebrated our 29th anniversary! We couldn’t have done it without you – thank you to all our loyal customers and dealers for helping us to achieve this milestone. As we enter our 30th year of doing business, we are looking for ways to evolve as well as delight and inspire our customers. 

We don’t make Disposable Products

For the past 29 years, PocketWizard has used the same reliable radio technology and it has served us well. We have a reputation of making quality products that withstand the test of time and offer backwards compatibility. Our users know that if they buy a radio today, it will still work with the radios that they may have purchased 10 or even 15 years ago. Backwards compatibility is important to us because we care about our customers and we care about the environment. We feel good that our products are not ending up in the landfills due to obsolescence. Our radios are not designed to be disposable. 

But, We Want New Features AND We Want Backwards Compatibility

Our current technology has limited our ability to make enhancements. We want to add new features and allow photographers to do even more with our radio triggers. But we want to keep backwards compatibility. We want it all. 

Can We Have it All?

Stay Tuned for a Big Announcement Next Week! 

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Why PocketWizard?

Does this sound familiar? You need something and when you go to buy it, you are presented with many options from unknown brands that are much cheaper than the brand you know and trust. This is a common occurrence seen in nearly every market segment but especially common in the electronics industry. We have certainly seen this with radio triggers! You may have discovered options for off camera flash (OCF) radio triggers that are cheaper than PocketWizard.

What Radio Trigger Should you Buy?

You may want to know – is PocketWizard worth the extra money? How many times have you bought a cheap alternative only to find out that it doesn’t meet your expectations? If only you had bought the best one the first time! How many times have you said “They just don’t make them like they used to”?

Made Just Like they Used To

PocketWizard is different. Our radios are made just like we used to. We’ve been in business for 27+ years in Burlington, Vermont. Most of our products are manufactured close to home, either here in Vermont or New Hampshire or upstate New York.

Many of us are photographers in our free time, so we know that sometimes you don’t get a second chance for a perfect shot. We know our triggers must work right the first time. We do all we can to ensure that you won’t miss a shot. We pride ourselves on the quality and reliability of our products.

But What If?

But what if something goes wrong or what if you have a question? To help you, we have a support team right here in Burlington. Our products have a three-year warranty and are designed for a photographer’s lifestyle. That means they are tough. They are also thoughtfully designed and repairable.

The PocketWizard Service Team

When you email info@pocketwizard.com during the week, you’ll hear back from our service team shown below: Seth, Heather and Lenny. Usually you’ll hear back within 24 hours. But, if you email us on the weekend, we’ll most likely get back to you on Monday. Recharging on the weekends is important to us!

Happy PocketWizard Customers

We thought we’d share some feedback we’ve heard from some happy customers:

“Hi, I just wanted to pass along how helpful Seth was during my interest in PocketWizard. He was patient while answering all my questions and educated me on the best route for my scenario as a wedding photographer. It’s employees like Seth that will make me come back to this company. Thanks again and I hope he is recognized for the great work!”

“I have many awesome photos made over the years due to the amazing PocketWizards!”

“Your lightning-fast shipping department sent me a replacement Plus III hot shoe in record time. Using the PocketWizard online video, I was able to install it in five minutes flat. Thanks to your amazing team, I now have a like-new Plus III with minimal down time.”

What’s your Story?

We’d love to hear from you – why did you choose PocketWizard? Hashtag your story with #whypocketwizard.